Some other interesting stats: MS said that he originally printed 40,000 copies of ATT, but had orders for 100,000 the day after he appeared on the Today Show with Katie Couric, announcing the book's publication. By the time I met him for his second Today Show appearance for the finding of the first token, he told me that about 300,000 copies had been sold. Within a few weeks, I think that number skyrocketed to something like 500,000 or 600,000. I'm not sure what the current tally is.
Redeemer of first ATT token: Dragonfly, May 22, 2005
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